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It’s never been harder to be truthful with patients. Everything has been reduced in society to instantaneous, less than 140 characters, or sports highlights. Anything that can’t be explained in a few words is dismissed and laughed at for not being relevant. When it comes to your recommendations, don’t cave because the patient is…
Okay, but is there really equality in Chiropractic?
If there is a speed bump in the road for female DCs…it’s money. You might be attempting to do add-ons, get new bright shiny objects, and modalities to attract new patients. These external factors provide temporary, if any, results. Being out of fair exchange reflects a chronic internal issue, not something external. Not being…
Is it sounding like an academic lecture when you talk?
Finally, that new patient that you’ve been hearing all about from an existing one scheduled their appointment. You’re excited about a referral new patient because when they’re ‘spoken for’ they tend to be higher in quality, more amenable to your guidelines, and a pleasure to deal with. Patients are people just like everybody…
How’s your overhead lookin’ these days?
Have you ever noticed that when a kid is done playing with a certain toy, it unceremoniously gets thrown in the closet and sits there for years…its lost the appeal and luster it once had. It never gets played with again! If you are honest with yourself, the same applies to our bright shiny…
Let’s be clear…you’re blending in
Your office looks amazingly similar to all offices. It’s fairly modern, with lots of computers, modalities, tables, pillows, and back supports, etc. It has the Chiropractic poster standards that discuss the 7 (or is it 8?) danger signs of nerve interference, the most dangerous words ever muttered, “Maybe it will go away”, and lots…
Difficult cases…they ain’t easy
Maybe you want to see kids, but just don’t know how. Maybe you aren’t looking to see kids as of right now but you’re bored with the predictable adult low back pain patient. In the back of your mind, you know you’re not going to grow by doing the same thing over and over.…